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Atlanta-based Marketing Firm Spreads Holiday Cheer by Giving Back to Local Elementary

January 7, 2020

The Partnership of Atlanta, located near the Battery, partnered with Cobb County Schools to become a Partner in Education with LaBelle Elementary
School, which is in Smyrna, Ga. As a result of the partnership, Amanda Lucey, CEO of The Partnership, presented the school with a check for $1,000.

The administration is excited to use the funds to equip teachers with more technology for the classrooms, including digital cameras and printers. Additionally, Paul Watson, Principal, and Dr. Marilyn Thomas, Assistant Principal, are hoping to increase student achievement by providing
incentives for their hard work. With the combined technology and incentives, the administration is hoping to see gains in reading and math.

“There are always needs within a Title 1 School, so any support is greatly appreciated,” commented Watson. LaBelle is a Title 1 Arts Integration School, meaning they receive federal funds for low-income students to ensure they receive the necessary funds for their education. LaBelle consists of 410 students and about 70 teachers and staff members. Of the 410 students, 70% are Hispanic and about 30% are African American.\

“We are proud of our mission at LaBelle in which we work each day to be a community inspiring student success,” said Thomas.

For more information about LaBelle Elementary or to find out how you can get involved, visit their
website at


The Partnership is a fully integrated, full-service marketing, branding and digital communications
agency. Founded in 1979, the company is the oldest privately held agency in Atlanta. The female-owned
award-winning company serves clients locally, nationally and internationally and offers strategy,
advertising, digital design, digital media, promotional marketing solutions, traditional media, social
media and internal communications services. The firm is one of Atlanta’s top 25 agencies. For more
information, please visit

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