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Omega Learning Center: Schooling the Competition

June 26, 2012

     Through following market trends, Kimberly Smith, Joyce Smith and Kathryn Keeton saw the need for personal tutoring which could cater to the increasing demand for higher education by Cobb County families. In 2005, they established Omega Learning Center, providing private education opportunities for students in grades K through 12. Omega Learning offers individualized instruction through tutoring for students who are seeking extra help in school in areas such as: math, science, English, and even foreign languages. Omega’s Private Academy is another division of the company that offers small classrooms with an 8:1 student to teacher ratio, otherwise unheard of in private education. Students are able to obtain the focused attention they require from a certified and Omega-trained teacher to grasp challenging concepts. In addition to offering tutoring in a wide array of school subjects, Omega also offers SAT and CRCT prep courses. Students also receive the same tutor every week to ensure consistency and standardization.

     To keep up with business growth and their competition, Omega has developed their own software program that makes operations simpler. Through “e-Schedule,” “e-Tutor,” and “e-Conference,” Omega is able to easily keep up with the progress that its students are making with their tutors. In addition to this software, creative marketing campaigns and resourcefulness have also contributed to Omega’s substantial growth in the past few years. Omega increased the number of programs offered to the community, used the center as an accredited private school during the day while tutoring students were at school, and increased support in schools, which gained the center more publicity and consequent popularity.   

     Even though Omega offers private education, they continue to remain heavily involved with Partners in Education. Partnered with 30 local schools, Omega donates thousands of dollars toward these schools’ academic and extracurricular programs, and with three corporate centers located across Atlanta, Omega Learning has seen a steady growth in business over the past few years. Due to its success, Omega decided to start franchising its concept to interested buyers. Today, the company has three franchisees in Cumming, Douglasville, and as far as Richmond, Virginia.

     Omega Learning Center displays the qualities that every top small business should have. The Cobb Chamber is proud to announce Omega Learning Center as one of 2012’s Top 25 Small Businesses of the Year!

Business Profile:

            Owners: Kimberly Smith, Joyce Smith, & Kathryn Keeton

            Year Established: 2005

            Location: Acworth

            Industry: Tutoring Services

            Number of Employees: 3 full-time; 23 part-time

            Percentage of Growth in 2011: 10%



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