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Not Your Everyday Marketing Firm: 524 Creative

June 7, 2011

   524 Creative is an award-winning, integrated marketing firm that specializes in understanding client needs. After analyzing clients current brand messaging and marketing strategy, 524 Creative is then able to take a more focused approach in developing an effective marketing strategy. In 2008 with the down-turning economy, it was 524 Creative’s chance to get creative with their own marketing strategy. With many companies cutting marketing budgets, 524 Creative decided to focus their attention on the target markets, such as health care, hotels and resorts, and higher education. Along with a more narrowed, focus they also increased their involvement with social media, utilizing Facebook and email campaigns to drive traffic toward their company. Adaptability in a time of economic down turn is one reason 524 Creative has experienced a 64 percent increase in sales since 2008 along with increasing their clientele. They have worked with companies ranging from the Marietta Welcome Center to Walt Disney World Swan and Dolphin resort. 

Business Snapshot
Owners: Scott and April Wright
Industry: Marketing
Company Description: Provides award-winning branding, strategy, website design, social media, email marketing, media buying, as well as traditional marketing methods.
Number of Employees: 3 full- and 3 part-time
Percentage of growth from 2010: 15%
Location: Marietta
Contact Info: www.524creative.com

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